Project Overview
Vyre’s It’s Español TV channel partnered with reggaeton superstar De La Ghetto for an exclusive live stream concert. Brought to you by ReggaetonLandia, although the production may have taken place in San Francisco, our goal was to allow fans worldwide to experience this one-time performance as if they were in attendance. Through creative content and paid media campaigns on Facebook, Instagram, Google, and TikTok, we were able to successfully connect with De La Ghetto fans across the globe.
